DIAN NOFRIANTI; LUKMANUL HAKIM; TIBRANI. BLOCKCHAIN FOR MARKETING: MOVING BEYOND HYPE TO APPLICATIONS IN PROVENANCE, LOYALTY, AND COUNTERFEIT PREVENTION. International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET), [S. l.], v. 5, n. 5, p. 2470–2477, 2026. DOI: 10.5281/zenodo.19641553. Disponível em: http://ijset.org/index.php/ijset/article/view/1807. Acesso em: 18 apr. 2026.