RAJA RISNANDA PUTRA; LUKMANUL HAKIM; TIBRANI. BRAND ACTIVISM IN POLARIZED SOCIETIES: A STAKEHOLDER THEORY PERSPECTIVE ON RISKS, COMMUNICATION, AND LONG-TERM EQUITY. International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET), [S. l.], v. 5, n. 5, p. 2495–2502, 2026. DOI: 10.5281/zenodo.19641268. Disponível em: http://ijset.org/index.php/ijset/article/view/1808. Acesso em: 18 apr. 2026.