Rizkina Putri Mahmuddin, Ikramuddin, Jullimursyida and Naufal Bachri (2025) “THE INFLUENCE OF DIGITAL MARKETING, MARKETING INNOVATION AND BUSINESS COMPETITIVENESS ON THE PERFORMANCE OF WOMEN’S MSMES IN BIREUEN DISTRICT”, International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET), 4(7), pp. 1011–1022. doi: 10.54443/ijset.v4i7.776.