[1]
Nazifa Hafiza, T. Edyansyah, Chalirafi, and Heriyana, “THE INFLUENCE OF WORD OF MOUTH, PRODUCT QUALITY AND SALES PROMOTION ON THE PURCHASE DECISION OF BRAND SHAMPOO PRODUCTS HEAD & SHOULDERS BY THE COMMUNITY IN JEUMPA DISTRICT REGENCY BUREAUCRACY”, IJSET, vol. 4, no. 12, pp. 3173–3181, Sep. 2025.