Radha Chitta Vritti, Rahmaniar, Widyana Verawati Siregar, Muchsin. THE INFLUENCE OF BRAND AWARENESS, BRAND IMAGE AND PERCEIVED QUALITY ON BRAND EQUITY SMARTPHONES (Malikussaleh University Economics and Business Student Study). IJSET [Internet]. 2024 Mar. 2 [cited 2026 May 8];3(4):805-11. Available from: https://ijset.org/index.php/ijset/article/view/416