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• THE EFFECT OF BRAND IMAGE, BRAND TRUST AND PRICE ON CUSTOMER LOYALTY OF INDOMIE INSTANT NOODLE PRODUCTS FEB STUDENTS OF MALIKUSSALEH UNIVERSITY

  Durrah Safira , Halida Bahri , Naufal Bachri , Rusydi Abubakar

  1-7

  2025-11-17

  Statistics: 685

• THE INFLUENCE OF STORE ATMOSPHERE, LOCATION AND SERVICE QUALITY TO CUSTOMER SATISFACTION OF GRIYA KUPI LHOKSEUMAWE CITY

  Sakinah Tul Marhamah Harahap , T Edyansyah , Muchsin , Ikramuddin

  1954-1959

  2024-10-14

  Statistics: 541

• MARKETING MIX IN LOCAL MINIMARKETS CREATES PURCHASE DECISIONS AND HAS IMPLICATIONS FOR CUSTOMER SATISFACTION

  Syamsul Bahri

  680-692

  2025-12-25

  Statistics: 523

• THE EFFECT OF MOBILE BANKING SERVICE QUALITY ON CUSTOMER SATISFACTION OF BANK BSI IN LHOKSEUMAWE CITY

  Weny Wardianingsih Hasibuan , Cut Sukmawati , Nursakinah Ritonga , Sufi , Maisyura

  2212-2221

  2025-08-03

  Statistics: 282

• A LITERATURE REVIEW ON THE DETERMINANTS OF CUSTOMER SATISFACTION

  Resti Hardini , Rahayu Lestari , Suadi Sapta Putra , Kumba Digdowiseiso , Zuha Rosufila Abu Hasan

  754-760

  2024-03-02

  Statistics: 425

• CONTRIBUTION OF MANAGEMENT INFORMATION SYSTEMS IN IMPROVING CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN E-BUSINESS THROUGH E-COMMERCE SYSTEMS

  Sri Wahdini , Doni Sutanto , Rayyan Firdaus

  1573-1581

  2025-07-13

  Statistics: 519

• INFLUENCE OF PLANNING, IMPLEMENTATION AND SUPERVISION TO CUSTOMER SATISFACTION THROUGH QUALITY TANJUNG GELAM PORT SERVICES KARIMUN DISTRICT

  Evi Handayani , Indrayani , Muammar Khaddafi , Chablulah Wibisono

  779-786

  2022-11-19

  Statistics: 598

• THE INFLUENCE OF WEBSITE QUALITY, PRICE, AND SERVICE QUALITY ON CUSTOMER SATISFACTION OF TOKOPEDIA E- COMMERCE (CASE STUDY ON STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY)

  Fitri Faryani Manik , Halida Bahri , Ikramuddin , T. Edyansyah

  3182-3187

  2025-09-20

  Statistics: 697

• THE INFLUENCE OF SERVICE QUALITY, PRICE, AND BRAND IMAGE ON CUSTOMER SATISFACTION ON USE JUANG JEK IN BIREUEN CITY

  Tasya Dara Fonna , Ikramuddin , Widyana Verawaty Siregar , Halida Bahri

  54-63

  2024-12-24

  Statistics: 676

• THE EFFECT OF SERVICE QUALITY, PRICE AND LOCATION ON CUSTOMER SATISFACTION AT CAFÉ HIDE COFFEE CLUB IN LHOKSEUMAWE CITY

  Ajra Ahdima , T. Edyansyah , Ikramuddin , Siti Maimunah

  3152-3159

  2025-09-20

  Statistics: 405

• THE IMPLEMENTATION OF TECHNOLOGY BASED INFORMATION SYSTEMS IN ISLAMIC BANKING TO IMPROVE CUSTOMER SERVICES

  Aswadi Lubis , Muhammad Isa , M. Fauzan

  2794-2799

  2025-08-18

  Statistics: 494

• THE EFFECT OF SERVICE QUALITY AND PRICE ON CUSTOMER SATISFACTION OF MAXIM ONLINE TRANSPORTATION AT PAPUA CHRISTIAN UNIVERSITY

  Andrei Maryen , Rendi Y Pattiasina , Oktovina Klasafle

  2307-2317

  2025-08-10

  Statistics: 542

• THE EFFECT OF SERVICE QUALITY ON CUSTOMER LOYALTY WITH SATISFACTION AS AN INTERVENING VARIABLE ON SPIRITUAL TOURISM SALIB KASIH TARUTUNG

  Swisiena Simorangkir , Ahmad Azmi

  1059-1066

  2024-05-18

  Statistics: 402

• THE EFFECT OF PRODUCT ATTRIBUTES AND CUSTOMER REVIEWS ON SALES PERFORMANCE ON THE TOKOPEDIA E-COMMERCE PLATFORM

  Aditya Prasetio , Dedy Dwi Prastyo

  3233-3239

  2026-05-24

  Statistics: 110

• THE INFLUENCE OF TRUST, COMMITMENT AND COMMUNICATION ON CUSTOMER RETENTION FOR SUPERMI PRODUCTS IN LHOKSEUMAWE CITY

  Wirdatul Ahya , Heriyana , Adnan , Hamdiah

  291-299

  2024-01-30

  Statistics: 374

• THE EFFECT OF DIGITAL MARKETING ON CONSUMER PURCHASE INTENTION THROUGH BRAND TRUST AND CUSTOMER ENGAGEMENT: A SEM-PLS ANALYSIS OF FOOD-RELATED SMES IN PONTIANAK

  Magdalena Depriyani

  2305-2313

  2026-04-12

  Statistics: 528

• EXPLORING HOW CUSTOMER SATISFACTION MEDIATES THE IMPACT OF SERVICE QUALITY, PRICING, AND PROMOTION ON LOYALTY AMONG PRODUCTIVE-AGE CONSUMERS: A CASE STUDY AT XYZ CLINIC IN BANJARMASIN

  Kleofas Sumaler , Dadan Abdul Aziz Mubarok

  2247-2255

  2025-08-04

  Statistics: 523

• The Influence of Trust, Customer Satisfaction, and Promotion on Brand Loyalty of Samsung Smartphones: Case Study on Students of the Faculty of Economics and Business, Universitas Malikussaleh

  Sylfiyatul Hulfa Zalza , Samsul Bahri , Adnan , Ikramuddin

  3530-3534

  2025-09-20

  Statistics: 321

• ANALYSIS OF MUUN UMKM MARKETING STRATEGY IN INCREASING BUYING INTEREST AND CUSTOMER SATISFACTION

  Dwi Sagita , Nurul Alya Abdi , Muhammad Faris Al-Muzaki , Egi Utami Jailani , Rusydi Abubakar

  1082-1087

  2025-12-25

  Statistics: 566

• THE EFFECT OF THE USE OF ARTIFICIAL INTELLIGENCE, PERSONALIZED MARKETING, AND CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY (Case Study on the Spotify Digital Music Platform)

  Ulya Alfandi , Jullimursyida , Mariyudi , Adnan

  3539-3553

  2025-09-20

  Statistics: 673

• ANALYSIS OF FACTORS AFFECTING BANK SINARMAS LOYALTY TO MILLENNIALS AND GENERATION Z

  Joni , Cindy Synthya Br Tarigan , Didik Gunawan , Cici Puspaningrum

  767-780

  2025-05-16

  Statistics: 398

• INFLUENCE OF PRODUCT QUALITY ON CONSUMER PURCHASE INTEREST WITH CUSTOMER SATISFACTION AS A VARIABLE INTERVENING IN BLACK ONLINE STORE MARKET LHOKSUMAWE CITY (Case Study on Black Market Online Store Customers in Lhoksumawe City)

  Ari Lasta Irawan , Muhammad Multazam , Rico Nur Ilham* , Cengiz Kayacilar

  1-10

  2021-12-26

  Statistics: 564

• THE EFFECT OF INFLUENCER CREDIBILITY AND DIGITAL ADVERTISING ON AQUA BRAND PURCHASE DECISIONS WITH SATISFACTION CUSTOMER AS A MODERATING VARIABLE (Case Study of Aqua Instagram Followers)

  Dedy Dwi Arseto

  545-553

  2023-08-13

  Statistics: 230

• ANALYSIS OF FACTORS INFLUENCING NETFLIX APPLICATION CUSTOMER LOYALTY IN GENERATION Z

  Adinda Lubis , Juwita Samaria Manurung , Didik Gunawan , Nursaimatussaddiyah

  726-736

  2025-05-04

  Statistics: 230

• THE INFLUENCE OF EASE, TRUST AND SATISFACTION ON OVO E-WALLET CUSTOMER LOYALTY

  Roro Shafira Rizka Amelia , Heriyana , Ikramuddin , Mariyudi

  1596-1603

  2024-08-16

  Statistics: 493