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• THE ROLE OF LEADERSHIP, WORK CULTURE, AND TRAINING ON EMPLOYEE PERFORMANCE: A QUALITATIVE STUDY OF SUMATERA'S NASI LAUK UMKM

  Amru Usman , Rusydi Abubakar , Khairil Anwar

  2810-2815

  2025-07-20

  Statistics: 363

• THE INFLUENCE OF DIGITAL MARKETING, MARKETING INNOVATION AND BUSINESS COMPETITIVENESS ON THE PERFORMANCE OF WOMEN'S MSMES IN BIREUEN DISTRICT

  Rizkina Putri Mahmuddin , Ikramuddin , Jullimursyida , Naufal Bachri

  1011-1022

  2025-06-08

  Statistics: 554

• ANALYSIS OF MUUN UMKM MARKETING STRATEGY IN INCREASING BUYING INTEREST AND CUSTOMER SATISFACTION

  Dwi Sagita , Nurul Alya Abdi , Muhammad Faris Al-Muzaki , Egi Utami Jailani , Rusydi Abubakar

  1082-1087

  2025-12-25

  Statistics: 492

• PERFORMANCE IMPROVEMENT ANALYSIS OF THE 35,000 MSME FAMILY CHIK TOSEBAR DEVELOPMENT

  Muhammad Nassa Ie , Muhammad Thoriq Al-Khairiri , Isra Jannah Yanti Zai , Khairil Anwar , Saharuddin

  957-964

  2022-01-30

  Statistics: 239

• STRATEGIES FOR INCREASING THE SUPPLY OF INSTANT RED GINGER PRODUCTS BY THE RAJA BAWANG SME

  Mohammad Reyvaldi , Muh. Fahruddin Nurdin

  3672-3676

  2025-09-29

  Statistics: 273

• DIGITALIZATION OF MSMES: UTILIZING SOCIAL MEDIA AS A MARKETING TOOL

  Asnimar

  3688-3692

  2025-10-02

  Statistics: 415

• DEVELOPING AN INTERACTIVE LANDING PAGE TO INCREASE CONSUMER BUYING INTEREST IN VARIOUS FLAVORED RICE BALL PRODUCTS

  Martin Hari Purwadi , Agus Aulia Primanda , Asep Wasid , Debi Irawan , Febriansyah Ramadhan

  971-976

  2025-05-28

  Statistics: 307

• FACTORS AFFECTING PERFORMANCE SMALL-SCALE AQUACULTURE PONDS IN PANGKEP DISTRICT

  Purnama Sari , Muhammad Azis , Samirah Dunakhir

  1031-1043

  2023-10-14

  Statistics: 191

• THE INFLUENCE OF SEGMENTING, TARGETING, AND POSITIONING ON CONSUMER PURCHASE DECISIONS AT MALIKA BAKERY & CAKE SHOP IN LHOKSEUMAWE CITY

  Saleha , T. Edyansyah , Sapna Biby , Muchsin

  3198-3202

  2025-09-20

  Statistics: 499

• AN ANALYSIS OF THE BUSINESS FEASIBILITY OF PONTIANAK'S BINGKE CAKE IN BANDUNG CITY

  Rizka Natasya Dwitiandi , Ridlwan Muttaqin , Widyastuti Nurmalia Utami

  1501-1505

  2025-07-28

  Statistics: 515

• THE INFLUENCE OF TAX KNOWLEDGE, UNDERSTANDING OF TAX REGULATIONS, AND IMPLEMENTATION OF E-FILLING SYSTEMS, TOWARDS MSMEs TAXPAYER COMPLIANCE WITH TAX SOCIALIZATION AS A MODERATING VARIABLE (SURVEY ON UMKM AGENCY WP REGISTERED AT KPP PRATAMA BATAM SELATAN

  Amon Silaban , Robin , Bambang Satriawan , Irfan , Muammar Khaddafi , Muammar Khaddafi , Chablullah Wibisono

  787-796

  2022-11-19

  Statistics: 580

• THE EFFECT OF THE MARKETING MIX STRATEGY ON CONSUMER BUYING INTEREST IN SMALL AND MEDIUM MICRO BUSINESSES (UMKM) KAMPUNG LALANG STOP KINOY

  Sri Winda Hardiyanti Damanik , Kumala Vera Dewi , Rakhmawati Purba

  305-314

  2022-05-30

  Statistics: 837

• THE GREEN MSME DRYING TECHNOLOGY MODEL AND ITS IMPACT ON THE ADDED VALUE OF COFFEE FARMERS IN ACEH

  Dedy Darmansyah , Hartini , Qhisthina Atikah , Ina Yuyun

  153-158

  2025-12-03

  Statistics: 239