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• THE EFFECT OF MARKETING CHANNELS AND PACKAGING ON BUSINESS SUCCESS IN STANDARD BUSINESSES IN THE CITY OF LHOKSUMAWE (Case Study on Internet Data Package Merchants)

  Siswoyo Adi Wijaya , Syarifah Hanum , Muammar Khaddafi*

  21-28

  2021-12-26

  Statistics: 725

• THE ROLE OF PERCEIVED VALUE IN MEDIATING THE EFFECT OF PACKAGING DESIGN AND BRAND IMAGE ON PURCHASE INTENTION OF PENTOLAN

  Nicholas Alexander , Michael Ricky Sondak

  3410-3420

  2026-05-20

  Statistics: 17

• STRATEGIES FOR INCREASING THE SUPPLY OF INSTANT RED GINGER PRODUCTS BY THE RAJA BAWANG SME

  Mohammad Reyvaldi , Muh. Fahruddin Nurdin

  3672-3676

  2025-09-29

  Statistics: 280

• HARVEST AND POST-HARVEST HANDLING TECHNIQUES OF SWEET PLANT (Brassicia juncea L.) BY HYDROPONIC FLOWERS

  Evi Julianita Harahap , Amitalia Tumanggor , Mawaddah Putri Arisma Siregar , Muhammad Afrillah , Juldi Saputra

  1122-1127

  2024-06-04

  Statistics: 357

• PRODUCT STRATEGY, BRAND EQUITY, AND SERVICE QUALITY EFFECTS ON PURCHASE INTENTION AMONG LINOW LAKE TOURISTS

  Silvya Lefina Mandey , Victor Paskah Kalawat Lengkong , Jenny Emma Agustin Kandou

  1187-1193

  2026-01-31

  Statistics: 547

• ANALYSIS OF MARKETING STRATEGIES AND BUSINESS OPPORTUNITIES FOR TRADITIONAL ES KUWUT AMONG THE MILLENNIAL GENERATION

  Alyssa Indriani , Dini Nur Hidayah , Aditiya Nugroho , Biyan Imtiyaz Syafi Abdillah , Herdaffa Parama Putra , Hilmy Faiz Abdillah , Abu Naim7

  1721-1726

  2025-07-15

  Statistics: 390

• CONSUMER PERCEPTION ANALYSIS OF HERBAVITA: A FUNCTIONAL READY-TO-DRINK SPICE BEVERAGE BASED ON LOCAL WISDOM IN SOUTH LAMPUNG

  Tyasto Prima Ahmadi , Aevita Ainun Niha , Lenggo Geni Katlin Jambak , Yulia Puspita Sari

  2007-2008

  2025-07-27

  Statistics: 678