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• THE ROLE OF SOCIAL MEDIA AS A MEANS OF TOURISM PROMOTION IN NORTH SUMATRA PROVINCE

  Pantas H Silaban , Arlinton Nainggolan , Remina Sinaga , Priska Maria Gultom , Hamonangan Simamora

  277-286

  2022-05-29

  Statistics: 455

• THE IMPACT OF INFORMATION SHARING ON SOCIAL MEDIA ON GENERATION Z'S INTENTION TO BUY GREEN GOODS

  Enny Lastuti , Lukmanul Hakim , Tibrani

  2855-2862

  2026-05-02

  Statistics: 134

• THE INFLUENCE OF SOCIAL MEDIA ON RUNNING OUTFIT PURCHASING DECISIONS WITH FEAR OF MISSING OUT (FOMO) AS A MEDIATING VARIABLE

  Indah Dwi Lestari , Rahmawati , Heni Rahayu Rahmawati

  3469-3476

  2026-06-01

  Statistics: 42

• THE INFLUENCE OF SPINNING WHEEL LEARNING MEDIA ON STUDENT LEARNING OUTCOMES IN SOCIAL SCIENCES (IPS) FOR CLASS VII AT SMP PRIVATE TELADAN PEMATANGSIANTAR IN THE 2024/2025 ACADEMIC YEAR

  Dion Rivaldo Sihotang , Herlina Hotmadinar Sianipar , Benjamin Albert Simamora

  1821-1832

  2025-07-28

  Statistics: 460

• DIGITALIZATION OF MSMES: UTILIZING SOCIAL MEDIA AS A MARKETING TOOL

  Asnimar

  3688-3692

  2025-10-02

  Statistics: 454

• PURCHASE INTEREST MEDIATES THE INFLUENCE OF SOCIAL MEDIA, PRICE PERCEPTION, SERVICE QUALITY ON PURCHASE DECISIONS (Case Study on Consumers of CV Catering Nyonya Warti Buleleng)

  I Gusti Ayu Agung Mitha Saritha Dian Ajnya , Putu Dyah Permatha Korry

  3267-3280

  2026-05-24

  Statistics: 94

• THE INFLUENCE OF KOREAN CULTURE FANATISM ON LIFESTYLE, THROUGH MEDIATION OF SOCIAL MEDIA USE AT CGV FOCAL POINT MEDAN

  Rudi Purnomo , Suryani Hardjo , Patisina

  713-718

  2023-09-03

  Statistics: 429

• Social Media and Marital Dynamics: A Qualitative Analysis of Impact on Communication, Trust, and Conflict among Couples in Jammu and Kashmir (UT)

  Bilal Ahmad Mir , Sameer Maqbool Wani

  2021-2028

  2026-03-18

  Statistics: 492

• THE INFLUENCE OF DIGITAL MARKETING, SOCIAL MEDIA INFLUENCERS, AND DISCOUNTS ON PURCHASE INTENTION OF FASHION PRODUCTS ON THE TIKTOK SHOP PLATFORM AMONG GENERATION Z STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY

  Ikramuddin , Leli Anita , Khairina AR , T. Edyansyah

  1854-1862

  2025-07-27

  Statistics: 692

• The Impact of Social Media on Political Mobilization and Voter Behavior in Emerging Democracies

  Perveez Ahmad Khan

  1757-1762

  2025-07-28

  Statistics: 605

• THE ROLE OF SOCIAL MEDIA IN SHAPING CHRISTIAN CHARACTER AMONG GENERATION Z

  Resti , Esterani , Daniel Nianda , Theodorus

  780-784

  2026-01-02

  Statistics: 348

• THE INFLUENCE OF SOCIAL MEDIA USE AS A LEARNING RESOURCE ON LEARNING OUTCOMES IN ECONOMICS SUBJECTS OF GRADE X STUDENTS AT STATE SENIOR HIGH SCHOOL 1 SIANTAR

  Maeyzar Prasetia Ndraha , Anggun Tiur Ida Sinaga , Sotarduga Sihombing

  2101-2108

  2025-04-20

  Statistics: 471

• DRAMATURGY OF SUNDANESE CULTURE-BASED POLITICAL COMMUNICATION IN THE CONSTRUCTION OF SOCIAL MEDIA HYPERREALITY

  Fauzie Hikmatussalam Sutrisna

  3847-3859

  2026-06-12

  Statistics: 11

• GEN Z'S DIGITAL LIFE: SOCIAL MEDIA ACCOUNTS AS A MEANS OF OPEN AND HIDDEN EXPRESSION

  Nizike Maiza Farin Ananta Purba , Zahra Putri Arifin , Muhammad Hafizh

  768-773

  2026-01-02

  Statistics: 678

• THE ROLE OF FACEBOOK AS A PUBLIC COMMUNICATION MEDIA FOR THE COMMUNICATION AND INFORMATICS SERVICE OF SIKKA REGENCY The Role of Facebook as a Public Relations Media

  Maria Ernesti , Yonas Klemens Gregorius Dori Gobang , Markus Kristian Retu

  136-141

  2024-12-28

  Statistics: 183

• BOOSTING EMPLOYEE PERFORMANCE THROUGH EMPOWERING LEADERSHIP: MANAGING INFORMATION OVERLOAD AND SOCIAL MEDIA FATIGUE

  Arlina Melianita , Ervin Nora Susanti , Herni Widiyah Nasrul

  3183-3190

  2026-05-16

  Statistics: 127

• THE INFLUENCE OF INSTAGRAM SOCIAL MEDIA USE, ENTREPRENEURSHIP LEARNING, AND LOCUS OF CONTROL ON INTEREST IN ONLINE ENTREPRENEURSHIP WITH SELF EFFICACY AS A MEDIATION VARIABLE

  Zuwina Miraza , Eka Putri , Ilham Mubaraq Ritonga

  814-822

  2025-05-14

  Statistics: 295

• FROM INSIGHT TO IMPACT: A FRAMEWORK FOR INTEGRATING REAL-TIME SOCIAL LISTENING INTO STRATEGIC MARKETING DECISION CYCLES

  Christina Maria Attonete , Lukmanul Hakim , Dahrul Aman Harahap

  3192-3199

  2026-05-16

  Statistics: 160

• PUBLIC TRUST AND DIGITAL GOVERNANCE: SOCIAL MEDIA SENTIMENT ON INDONESIA’S FREE NUTRITIOUS MEAL PROGRAM

  Bayu Aulia Priyantomo , Suprayoga , Denny Iswanto

  1965-1976

  2026-03-18

  Statistics: 1098

• THE ROLE OF SOCIAL NETWORKS IN SHAPING HUMAN BEHAVIOUR

  Asmita Debbarma

  797-804

  2024-03-02

  Statistics: 420

• REGIONAL REVENUE AGENCY PUBLIC COMMUNICATION STRATEGY IN AN EFFORT TO INCREASE AWARENESS AND PUBLIC COMPLIANCE IN PAYING TAXES IN SERDANG BEDAGAI DISTRICT

  Cindi Aulia , Arifin Saleh

  2211-2216

  2024-11-26

  Statistics: 237

• THE INFLUENCE OF SOCIAL MEDIA ADVERTISING, CUSTOMER EXPERIENCE AND RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION AT JK COFFEE & ROASTERY IN BIREUEN REGENCY

  Nurazizah , T. Edyansyah , Naufal Bachri , Rahmaniar

  3103-3111

  2025-09-20

  Statistics: 852

• THE INFLUENCE OF PROMOTION THROUGH SOCIAL MEDIA , E-WOM AND BRAND AMBASSADOR ON EMINA PRODUCT PURCHASE DECISION (Case Study on Malikussaleh University Students)

  Putri Aklima , Jullimursyida , Naufal Bachri , Mariyudi

  1829-1837

  2024-10-10

  Statistics: 496

• THE INFLUENCE OF THE BIG FIVE PERSONALITY ON FEAR OF MISSING OUT ON PROMOTIONAL CONTENT ON INSTAGRAM @giladiskonn

  Vincent Giovanni , Lasmery R. M. Girsang

  1061-1071

  2023-10-29

  Statistics: 250

• THE INFLUENCE OF SOCIAL MEDIA MARKETING, TOURISM FACILITIES AND CUSTOMER SATISFACTION ON THE INTEREST OF RE-VISITING TOURISTS IN MEPAR CAMPING TAKENGON

  Wahda Tunisa , Jullimursyida , Chalirafi , M. Subhan

  1496-1506

  2024-08-14

  Statistics: 398