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• THE INFLUENCE OF DIGITAL MARKETING, TOURIST ATTRACTION, AND SERVICE QUALITY ON VISITOR LOYALTY WITH SATISFACTION AS A MEDIATING VARIABLE

  Dede Yusuf Sutrisman , Abdul Kodir Djaelani , Ahmad Subhan Mahardani

  4787-4794

  2026-07-06

  Statistics: 15

• STRATEGY OF TARU JURUG SURAKARTA ZATAN REGIONAL PARK IN INCREASING REGIONAL ORIGINAL REVENUE THROUGH IMPLEMENTATION OF GOOD CORPORATE GOVERNANCE

  Achmad Syukri Prihanto , Adji Suradji Muhammad

  2246-2254

  2026-04-11

  Statistics: 213

• THE INFLUENCE OF DIGITAL MARKETING, PRODUCT QUALITY AND PRICE PERCEPTION ON PURCHASE DECISION AT THE RURI CONVECTION HOUSE INDUSTRY IN PUNTEUT LHOKSEUMAWE CITY

  Azmiatun , Nurainun

  246-255

  2024-01-29

  Statistics: 348

• IMPACT OF LEVERAGE BUYOUT (LBO) AND MANAGEMENT BUY OUT (MBO) ON COMPANIES

  Nuzul Kurniawan , Raja Hafiz Hermawan , Hendriyan Syahputra , Hendra Aris , Indrayani , Muammar Khaddafi , Damsar

  378-386

  2023-07-16

  Statistics: 483

• The Influence of Trust, Customer Satisfaction, and Promotion on Brand Loyalty of Samsung Smartphones: Case Study on Students of the Faculty of Economics and Business, Universitas Malikussaleh

  Sylfiyatul Hulfa Zalza , Samsul Bahri , Adnan , Ikramuddin

  3530-3534

  2025-09-20

  Statistics: 324

• FEASIBILITY STUDY OF UTILIZING SOYBEAN AS AN INTERCROP PLANT IN IMMATURE OIL PALM AS AN EFFORT TO INCREASE THE INCOME OF OIL PALM FARMERS

  Dina Arfianti Saragih , Delyana R. Pulungan , Guntoro , Ika Ucha Pradifta Rangkuti , Tifany Zia Aznur , Fadli Akbar Lubis , Juhal Prayogie

  493-500

  2023-08-06

  Statistics: 256

• THE INFLUENCE OF TAX KNOWLEDGE, UNDERSTANDING OF TAX REGULATIONS, AND IMPLEMENTATION OF E-FILLING SYSTEMS, TOWARDS MSMEs TAXPAYER COMPLIANCE WITH TAX SOCIALIZATION AS A MODERATING VARIABLE (SURVEY ON UMKM AGENCY WP REGISTERED AT KPP PRATAMA BATAM SELATAN

  Amon Silaban , Robin , Bambang Satriawan , Irfan , Muammar Khaddafi , Muammar Khaddafi , Chablullah Wibisono

  787-796

  2022-11-19

  Statistics: 698

• THE INFLUENCE OF TASTE, PRICE AND BRAND IMAGE ON PURCHASE DECISIONS AT THREATENED AYAM RESTAURANTS IN MEDAN

  Rilza Yusifa Wanda , Nurainun

  258-268

  2023-07-05

  Statistics: 418

• AN ANALYSIS OF THE BUSINESS FEASIBILITY OF PONTIANAK'S BINGKE CAKE IN BANDUNG CITY

  Rizka Natasya Dwitiandi , Ridlwan Muttaqin , Widyastuti Nurmalia Utami

  1501-1505

  2025-07-28

  Statistics: 648

• ANALYSIS OF HUMAN RESOURCE PERFORMANCE AT HERMINA HOSPITAL SAMARINDA (IMPLEMENTASI BALANCED SCORECARD)

  Andriani , Tetra Hidayati , Irwansyah

  3552-3560

  2026-05-24

  Statistics: 110

• THE ROLE OF ENTREPRENEURSHIP EDUCATION IN IMPROVING STUDENTS' CREATIVITY IN ENTREPRENEURSHIP

  Yayuk Yuliana , Leni Handayani , Dedi Iskandar Batubara , Camelya Adelyani Br Hutagalung

  1137-1141

  2023-03-30

  Statistics: 324

• The Influence Of Price, Brand Image, And Product Quality Of Ventela Shoes On Purchase Decision Among Students Of The .Faculty Of Economics And Business, Malikussaleh University.

  Zikra Bunga Afsara , Sapna Biby , Jullimursyida

  3535-3538

  2025-09-20

  Statistics: 226

• COMMUNITY-BASED TOURISM DEVELOPMENT IN TOBA SAMOSIR REGENCY

  Maylana , Ti. Aisyah , Arinanda , Ferizaldi , Murniati

  1435-1446

  2025-07-13

  Statistics: 508

• MARKETING STRATEGY FOR OIL PALM NURSERY WITH A SWOT ANALYSIS APPROACH AT PT. UTAMA KARYA TANI

  Reva Revanza , Hamzah Manurung , Tifany Zia Aznur

  4819-4829

  2026-07-25

  Statistics: 0

• THE ROLE OF ENTREPRENEURIAL ORIENTATION AND MARKETING PERFORMANCE IN MAINTAINING SUSTAINABLE COMPETITIVE ADVANTAGE IN COFFEE SHOPS IN MEDAN

  Dona Tri Ardillah , Bunga Aditi , Sunaryo

  3534-3560

  2025-09-20

  Statistics: 634

• PRODUCTION AND RISKS ANALYSIS OF BROILER CHICKEN BREEDERS; CASE STUDY OF INDEPENDENT FARMERS IN LAWE BULAN DISTRICT, SOUTHEAST ACEH DISTRICT

  Unchu Maiwanda , Sri Fajar Ayu , Nevy Diana Hanafi

  1213-1221

  2024-06-30

  Statistics: 208

• SUSTAINABILITY STRATEGY FOR DEVELOPMENT OF TILAPIA FISH SEED CULTIVATION BUSINESS WITH BIOFLOC SYSTEM

  I Gusti Ngurah Sugiana , I Wayan Arya , Dewa Nyoman Sadguna

  482-492

  2023-08-06

  Statistics: 362

• THE DETERMINANTS OF CUSTOMER LOYALTY

  Resti Hardini , Rahayu Lestari , Elwisam , Kumba Digdowiseiso , Noor Fadhiha Mokhtar

  693-698

  2024-03-01

  Statistics: 260

• DETERMINANTS OF MSME EXPORT PERFORMANCE IN THE AFRICAN MARKET: THE ROLE OF ECONOMIC STRENGTH AS A MEDIATOR OF MSME DEVELOPMENT, BILATERAL TRADE, AND GOVERNMENT SUPPORT

  Meilina Sukmarini , Hesri Mintawati , Sitti Hikmawatty , M. Luthfi Abdul Ajiz

  5083-5110

  2026-07-17

  Statistics: 0

• THE INFLUENCE OF GREEN MARKETING, PRODUCT QUALITY AND CONSUMER CONFIDENCE ON PURCHASING DECISIONS FOR AVOSKIN SKINCARE PRODUCTS FOR STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY

  Adnan , Rusydi Abubakar , Ikramuddin , Titi Yulmaida

  1100-1106

  2024-05-27

  Statistics: 720

• ANALYSIS OF INTERNET DATA CUSTOMER DISRUPTION SERVICES TARGET COMPLETION TIME AT THE BUSINESS GOVERMENT ENTERPRISE & WIFI OPERATION UNIT PT. TELECOMMUNICATIONS INDONESIA. TBK (PERSERO) AREA OF NORTH SUMATRA

  Satria Sitorus , Meilita Tryana Sembiring , Nazaruddin

  239-252

  2023-06-28

  Statistics: 411

• FACTORS THAT INFLUENCE BRAND SWITCHING BEHAVIOR OF TRI MOBILE CARD USERS AMONG STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY

  M. Syariful Alam , Khairina AR , Ikramuddin , M.Subhan

  76-88

  2025-11-17

  Statistics: 677

• ANALYSIS OF HUMAN DEVELOPMENT INDEX, UNEMPLOYMENT AND POVERTY ON ECONOMIC GROWTH IN INDONESIA

  Rizky Amanda Yusnuri , Jariah Abubakar

  346-358

  2023-07-15

  Statistics: 609

• THE EFFECT OF ELECTRONIC WORD OF MOUTH (E-WOM), PRICE AND PRODUCT QUALITY ON THE PURCHASE DECISION OF URBAN LIP CREAM MATTE IMPLORA PRODUCTS AMONG UNIVERSITAS MALIKUSSALEH STUDENTS

  Fidya Amira Nasution , khairina@unimal.ac.id , Jullimursyida , Rahmaniar

  3426-3435

  2025-09-20

  Statistics: 381

• THE EFFECT OF PRODUCT DESIGN, PRICE, AND PROMOTION ON IMPULSIVE BUYING OF THE ORIGINOTE PRODUCTS IN TIKTOK SHOP

  Sri Sauzi Amalia , Muchsin , Mohd. Heikal , Sapna Biby

  2361-2369

  2025-08-16

  Statistics: 486