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• THE ROLE OF HUMAN RESOURCE QUALITY AND PRODUCTION TECHNOLOGY ON THE OPERATIONAL COMPETITIVENESS OF MSMES IN TANGERANG REGENCY WITH MARKET ADAPTABILITY AS A MEDIATING VARIABLE

  Nirfison , Abu Naim , Rahman Soesilo , Purwani Husodo , Ervina Yennie Permananingrum , Danu Noval Ramadhoni

  3710-3716

  2025-10-14

  Statistics: 603

• IMPLEMENTATION OF A CLOUD-BASED ACCOUNTING INFORMATION SYSTEM TO IMPROVE FINANCIAL TRANSPARENCY OF MSMES IN TANGERANG REGENCY

  Sapriyadi , Abu Naim , Purwani Husodo , Annisa Risqi Sulistya Kusuma Wardhani , Siti Fatimatul Zuhro , Rina Ambarwati , Ervina Yennie Permanningrum , Andika Mugi Gumilang , Fery Updi , Adam Zulfahmi

  3972-3978

  2025-10-28

  Statistics: 296

• ECONOMIC DEVELOPMENT POLICY TOWARDS THE DEVELOPMENT OF MSMEs

  Raihanah Daulay , Isnaini Harahap , Zuhrinal Nawawi

  522-529

  2024-02-29

  Statistics: 243

• THE EFFECT OF DIGITAL MARKETING ON CONSUMER PURCHASE INTENTION THROUGH BRAND TRUST AND CUSTOMER ENGAGEMENT: A SEM-PLS ANALYSIS OF FOOD-RELATED SMES IN PONTIANAK

  Magdalena Depriyani

  2305-2313

  2026-04-12

  Statistics: 425

• PRINTING BUSINESS PRODUCTION DEVELOPMENT PROCESS STRATEGY (CASE STUDY OF PRINTING UKM NOVA FLORIST AND ADVERTISING, LHOKSEUMAWE CITY)

  Zainuddin Iba , Abdur Rasyid Zasri , Durrah Safira , Ifvac Vara Azzerah , Riska Munanda

  1077-1090

  2022-12-30

  Statistics: 128

• THE EFFECT OF MOTIVATION, CREATIVITY AND BUSINESS LOCATION ON THE SUCCESS OF MICRO, SMALL AND MEDIUM ENTERPRISES (MSMEs) IN THE AHAD MARKET OF CULINARY TOURISM IN LHOKSEUMAWE CITY

  Mhd Aldiani , Munandar , M.Subhan , Agustinawati

  3121-3129

  2025-09-20

  Statistics: 471

• THE INFLUENCE OF FINANCIAL TECHNOLOGY (FINTECH) USAGE, FINANCIAL LITERACY, SAVING HABITS, AND CAPITAL STRUCTURE ON THE FINANCIAL CAPABILITY OF MSMES IN TANGERANG REGENCY

  Nor Fatah Ulinnuha , Abu Naim , Sapriyadi , Andika Mugi Gumilang , Ervina Yennie Permananingrum , Mardi

  388-392

  2025-12-21

  Statistics: 210

• URGENCY CERTIFICATION HALAL FOR MSMEs FOOD AND DRINK AMONG THE MUSLIM COMMUNITY OF BANGKA BELITUNG: BETWEEN NEEDS AND FORMALITY

  Ahmad Fauzi , Achmad

  3380-3389

  2025-09-08

  Statistics: 341

• THE INFLUENCE OF ENTREPRENEURIAL ORIENTATION AND INNOVATION CAPABILITY ON THE COMPETITIVENESS OF MSMEs AND ITS IMPACT ON MARKETING PERFORMANCE OF MSMEs IN LHOKSEUMAWE CITY

  Muhammad Hayani , Rusydi Abubakar , Heriyana , Ikramuddin , Darmawati , Nurainun

  1992-2001

  2024-10-22

  Statistics: 626

• ANALYSIS OF ADARA BAKERY MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs)

  Anggi Setia Ningsih , Ulvia Rahmi , Mauliza Amanda , Azhar , Rico Nur Ilham

  1106-1108

  2025-12-25

  Statistics: 286

• FLORIST'S MSME MARKETING STRATEGY IN INCREASING SALES AND BUSINESS COMPETITIVENESS

  Suryani Lubis , Marina , Muhammad Ibrahim , Ariful Maulana , Amru Usman

  1076-1080

  2026-01-25

  Statistics: 269

• GREEN INVESTMENT, DIGITAL TECHNOLOGY AND DIGITAL FINANCE CAPABILITY ON FINANCIAL SUSTAINABILITY

  Debbi Chyntia Ovami , Sari Wulandari , Junita Putri Rajana Harahap , Noor Marini Haji Abdullah , Noreen Azella Nawi , Suci Agsani

  2255-2263

  2026-04-12

  Statistics: 509

• DIGITALIZATION AND THE DILEMMA OF IMPLEMENTING SAK EMKM: A PHENOMENOLOGICAL STUDY OF COGNITIVE AND SOCIO-TECHNICAL BARRIERS IN MULTISECTOR MSMES IN SERANG CITY

  Faishal Rachman Wahid , Masiyah Kholmi

  2009-2015

  2025-07-28

  Statistics: 264

• THE EFFECT OF WORK MOTIVATION, SELF-EFFICACY, AND LEADERSHIP STYLE ON BUSINESS PRODUCTIVITY IN WOMEN-OWNED MSMES IN MEDAN CITY

  Herry Praja Hasugian , Agnes Situmorang , Aditya Nugraha Lubis , Saimara AM Sebayang , Teuku Aliyuddinsyah

  1932-1943

  2025-07-22

  Statistics: 363

• IT IS RARE FOR MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES) TO MAKE FINANCIAL REPORTS

  Rusydi Abubakar , Nurul Hikmah Tanjung , Ainna Mahrum Nasution , Sri Wahyuni , Rico Nur Ilham

  300-306

  2025-04-22

  Statistics: 362

• ACTUAL BEHAVIORAL STRATEGY AND CONVENIENCE TOWARDS CONSUMER SATISFACTION THROUGH BRAND IMAGE UMKM IN MEDAN CITY

  Bunga Aditi

  254-266

  2024-12-30

  Statistics: 321

• THE INFLUENCE OF ACCOUNTING INFORMATION SYSTEM IMPLEMENTATION, FINANCIAL LITERACY, AND INTERNAL CONTROL ON THE QUALITY OF FINANCIAL STATEMENTS OF TANGERANG REGENCY MSMES

  Ervina Yennie Permananingrum , Abu Naim , Annisa Risqi Sulistya Kusuma Wardhani , Fachmi Al Faroqi , Andika Mugi Gumilang , Nor Fatah Ulinnuha , Sapriyadi , Ahmad Pauji

  382-387

  2025-12-21

  Statistics: 240

• DESIGN AND DEVELOPMENT OF A GEMINI 2.0 FLASH-BASED CHATBOT FOR ANALYZING TRANSACTION DATA OF GRAB MSME PARTNERS

  Lianawati Suwito , Sayekti Harits Suryawan , Hendra Saputra

  1890-1902

  2026-02-28

  Statistics: 661

• ANALYSIS OF BUSINESS LOCATION, BUSINESS CAPITAL AND PRODUCT PRICES ON BUSINESS INCOME IN MSMES IN MEDAN HELVETIA DISTRICT

  M.Arief Maulana , Arasy Ayu Setiyani , Annisa Suvero Suyar

  2150-2163

  2024-11-20

  Statistics: 393

• ANALYSIS OF THE INFLUENCE OF SUPPLY CHAIN PERFORMANCE & CONSUMER ASSESSMENTON THE COMPETITIVENESS OF MIE GACOAN MSMES

  Edi Wahyu Wibowo , Muhamad Wildan H

  2302-2306

  2025-05-15

  Statistics: 261

• THE EFFECT OF PRICE, LOCATION, AND SERVICE QUALITY ON REPEAT PURCHASE DECISIONS IN MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs) FESTALS ON SUNDAY ACTIVITIES IN LHOKSEUMAWE CITY

  Maryana Br Manik , Mohd. Heikal , Rusydi Abubakar , Ikramuddin

  3360-3370

  2025-08-30

  Statistics: 338

• ANALYSIS OF INCOME AND EFFICIENCY OF SHRIMP FLOSS PRODUCT INNOVATION AS AN EFFORT TO UTILIZATE SHRIMP RECEK WASTE IN AYAKH UGAN MSME’S

  Windi Lestari , Antika Dedes Juleha , Ema Pusvita , Endang Lastinawati , Henny Rosmawati , Putri Ayu Ogari , Septianita , Citra Pratiwi Prayitno , Doris Saputra , M. Aldoni , Herdaning Putri

  3485-3490

  2025-09-20

  Statistics: 480

• THE EFFECT OF FINANCIAL LITERACY, FINANCIAL INCLUSION, AND GENDER BEHAVIOR ON INVESTMENT DECISIONS WITH INVESTMENT EXPERIENCE AS A MODERATING

  Iwan Sujarwo , Musdalifah Azis , Wirasmi Wardhani

  1918-1933

  2026-04-01

  Statistics: 615

• DO MSME’S BORROW RATIONALLY? BEHAVIORAL BIASES, CREDIT DECISIONS, AND FINANCIAL MANAGEMENT EFFECTS

  Putu Satya Dadi Saputra , Desak Nyoman Sri Werastuti , I Gusti Ayu Purnamawati

  2990-3001

  2026-05-03

  Statistics: 44

• EMPOWERING ECONOMIC RESILIENCE THROUGH ECONOMIC INTELLIGENCE OPTIMIZATION

  Alifah Kusumaningrum , Saparuddin Mukhtar , Dwi Ringga Edwid Dian Negara , Yeti Lastuti , Hanif Afif Naufal , Lathiefah Rabbaniyah

  2156-2162

  2025-08-04

  Statistics: 184