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• THE INFLUENCE OF PERCEPTION OF EASE OF USE, PERCEPTION BENEFITS, SECURITY PERCEPTION AND RISK PERCEPTION ON INTEREST IN USING SEABANK DIGITAL BANK

  Dedi Supoyo , Mohd Heikal , Sapna Biby , Nurainun

  1701-1708

  2024-09-30

  Statistics: 361

• THE EFFECT OF PERCEPTION ON USE E-MONEY FUNDS AS A TRANSACTION TOOL (STUDY ON FISIPOL UNIVERSITAS MALIKUSSALEH STUDENTS)

  Miyana Zaifatih , Cut Sukmawati , Maisyura , Lisa Iryani , Riyahi Praza

  302-307

  2025-01-06

  Statistics: 202

• THE EFFECT OF RISK PERCEPTION ON ATTITUDE, SUBJECTIVE NORM, AND INTENTION TO HOARD FOOD DURING THE COVID-19 PANDEMIC IN SURABAYA

  Ansell Cohen Harjono , Margaretha Ardhanari

  370-381

  2025-12-03

  Statistics: 276

• PURCHASE INTEREST MEDIATES THE INFLUENCE OF SOCIAL MEDIA, PRICE PERCEPTION, SERVICE QUALITY ON PURCHASE DECISIONS (Case Study on Consumers of CV Catering Nyonya Warti Buleleng)

  I Gusti Ayu Agung Mitha Saritha Dian Ajnya , Putu Dyah Permatha Korry

  3267-3280

  2026-05-24

  Statistics: 54

• FINANCIAL LITERACY AND INVESTMENT DECISIONS: THE DUAL MEDIATION EFFECT OF RISK PERCEPTION AND FINANCIAL TECHNOLOGY ADOPTION AMONG YOUNG PROFESSIONALS IN SAMARINDA CITY

  Sri Harningsih , F. Defung , Wirasmi Wardhani

  3376-3385

  2026-05-24

  Statistics: 71

• THE EFFECT OF SERVICE QUALITY, BRAND IMAGE, AND PRICE PERCEPTION ON CUSTOMER SATISFACTION ON J&T BATUPHAT COURIER SERVICES IN LHOKSEUMAWE CITY

  Fathul Rezki Iradha , T. Edyansyah , Adnan , Rusydi

  855-861

  2025-05-21

  Statistics: 567

• THE INFLUENCE OF BRAND IMAGE AND PRICE PERCEPTION ON NIVEA PRODUCT PURCHASE DECISIONS (CASE STUDY AT SMAN I PINTU POHAN MERANTI)

  Wenny Widiyawati Simangunsong , Yuni Syahputri

  744-750

  2025-05-04

  Statistics: 277

• THE INFLUENCE OF SERVICE QUALITY, CUSTOMER PERCEPTIONS, AND CUSTOMER INVOLVEMENT ON LOYALTY CUSTOMER WITH SATISFACTIONAN INTERVENING VARIABLE IN INDOMARET LHOKSEUMAWE CITY

  T. Erna Setianingsih , Mohd. Heikal , Mariyudi , Khairina AR

  1685-1700

  2024-09-30

  Statistics: 515

• THE INFLUENCE OF BRAND IMAGE AND TASTE ON PRICE PERCEPTION AND ITS IMPLICATIONS ON CUSTOMER LOYALTY AT INDIA RESTAURANT, TEBING TINGGI

  Alfina Yusra , Hanna Sajidah Sinaga , Sarwoto , Imelda Mardayanti

  1353-1361

  2025-07-07

  Statistics: 455

• THE EFFECT OF SERVICE QUALITY, PRODUCT QUALITY AND PRICE PERCEPTION ON PURCHASE DECISIONS

  Risa Wininda , Rodi Syafrizal , Nursaimatussaddiya

  1155-1165

  2025-06-17

  Statistics: 471

• THE INFLUENCE OF LIFESTYLE AND WORK ON PERCEPTION OF QUALITY AND ITS IMPLICATIONS ON PEARLY STORE PURCHASE DECISIONS

  Citra Saffanah , Eka Elvira Br. Sinaga , Fitrianingsih , Imelda Mardayanti

  977-986

  2025-05-28

  Statistics: 270

• A LITERATURE STUDY ON THE DETERMINANTS OF BRAND IMAGE

  Tri Waluyo , Resti Hardini , Rahayu Lestari , Kumba Digdowiseiso , Olawole Olanre Fawehinmi

  709-714

  2024-03-02

  Statistics: 278

• THE DETERMINANTS OF GREEN PURCHASING BEHAVIOR

  Rahayu Lestari , Resti Hardini , Melati , Kumba Digdowiseiso , Safiek Mokhlis

  686-692

  2024-03-01

  Statistics: 209

• STUDENTS’ PERCEPTION OF THE USE OF ChatGPT AS A WRITING ASSISTANT IN EFL CLASSROOM OF GRADE IX AT SMP NEGERI 10 PEMATANGSIANTAR

  Tio Lestari Br Simanjuntak , Chritian Neni Purba , David Berthony Manalu , Irene Adryani Nababan

  296-304

  2025-12-10

  Statistics: 345

• THE INFLUENCE OF ADMINISTRATIVE SERVICES, MEDICAL SERVICES AND DRUG AVAILABILITY ON PATIENT SATISFACTION AT PUSKESMAS WAISAI RAJA AMPAT, MODERATED BY PERCEIVED SERVICE QUALITY

  Lolinia Agustina Florensia , Hery Winoto Tj , Fushen

  435-446

  2025-02-28

  Statistics: 124

• CONSUMER PERCEPTION ANALYSIS OF HERBAVITA: A FUNCTIONAL READY-TO-DRINK SPICE BEVERAGE BASED ON LOCAL WISDOM IN SOUTH LAMPUNG

  Tyasto Prima Ahmadi , Aevita Ainun Niha , Lenggo Geni Katlin Jambak , Yulia Puspita Sari

  2007-2008

  2025-07-27

  Statistics: 727

• ANALYSIS OF CONSUMER PERCEPTIONS IN USING DIGITAL WALLETS

  Fitrianingsih , Winda Clara Hutabarat , Rizka Izmi Nur , Adinda Lubis , Juwita Samaria Manurung

  189-196

  2024-12-28

  Statistics: 241

• USER PERCEPTION STUDY OF RIVER TRANSPORT MODE (CASE STUDY: MODE OF RIVER TRANSPORTATION IN KUANTAN QUIET VILLAGE - MEDAN CITY VILLAGE, INDRAGIRI HULU REGENCY)

  Sahriyal, S, T., M, T.

  405-410

  2022-07-31

  Statistics: 270

• DETERMINE THE EFFECT OF PRICE PERCEPTIONS, CONSUMERS, AND BRAND IMAGE ON BRAND BEHAVIOR ON BEAT MOTORCYCLE BRAND USERS IN BIREUEN DISTRICT

  Ulia Fitri , Julimursyida , Adnan , T. Edyansyah

  855-861

  2024-04-09

  Statistics: 358

• TEACHERS' AND STUDENTS' PERCEPTION TOWARDS DEEP LEARNING PARADIGM WITHIN ICT IN ELT AT SMA N 2 PEMATANGSIANTAR

  Reza Sanjaya Sinaga , Tiarma Intan Marpaung , David Berthony Manalu

  288-296

  2025-12-10

  Statistics: 454

• THE INFLUENCE OF BRAND EQUITY ON DECISIONS PURCHASE OPPO BRAND SMARTPHONE BY COMMUNITIES IN BIREUEN DISTRICT

  Fina Wahyuni , T. Edyansyah , Halida Bahri , Muchsin

  1945-1952

  2024-10-14

  Statistics: 713

• THE EFFECT OF FINANCIAL BENEFITS PERCEPTION ON CUSTOMER LOYALTY WITH BSI BANK CUSTOMER SATISFACTION AS A MEDIATION VARIABLE

  Rico Syahputra , Rahmat Maulidan , Imam Gunanjar , Muhammad Ridwan Verinanda

  456-464

  2025-12-21

  Statistics: 591

• PANIC MORALS AND ANTI-BULLYING EDUCATION MANAGEMENT ON VIRTUAL MEDIA FOR SCHOOL CHILDREN: A CASE STUDY IN LOMBOK WEST NUSA TENGGARA, INDONESIA

  Badrun

  3533-3542

  2026-05-22

  Statistics: 70

• CIRCULAR ECONOMY BUSINESS MODELS: THE CRITICAL ROLE OF MARKETING IN SHAPING CONSUMER ACCEPTANCE AND BEHAVIOR

  Arios Zeus Sandry , Lukmanul Hakim , Tibrani

  2462-2469

  2026-04-18

  Statistics: 322

• THE INFLUENCE OF DIGITAL MARKETING, PRODUCT QUALITY AND PRICE PERCEPTION ON PURCHASE DECISION AT THE RURI CONVECTION HOUSE INDUSTRY IN PUNTEUT LHOKSEUMAWE CITY

  Azmiatun , Nurainun

  246-255

  2024-01-29

  Statistics: 254