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• THE EFFECT OF ONLINE ADVERTISING (ONLINE ADVERTISING) ON CONSUMER BUYING INTEREST IN BUYING APPLICATIONS ONLINE WITH CUSTOMER SATISFACTION AS INTERVENING VARIABLE (Case Study on Students of the Faculty of Economics and Business, Malikussaleh University)

  Asy'Ari Nisfullah , Armianto , Nazaina*

  29-38

  2021-12-26

  Statistics: 431

• THE INFLUENCE OF ADVERTISING, BRAND IMAGE, AND PRICE ON CONSUMER LOYALTY OF HM SAMPOERNA CIGARETTES IN THE PEOPLE OF LHOKSEUMAWE

  Muhammad Yani Fadhil , Halida Bahri , Rusydi Abubakar , Muchsin

  8-16

  2025-11-17

  Statistics: 405

• THE EFFECT OF INFLUENCER CREDIBILITY AND DIGITAL ADVERTISING ON AQUA BRAND PURCHASE DECISIONS WITH SATISFACTION CUSTOMER AS A MODERATING VARIABLE (Case Study of Aqua Instagram Followers)

  Dedy Dwi Arseto

  545-553

  2023-08-13

  Statistics: 178

• THE INFLUENCE OF ADVERTISING AND BRAND REPUTATION ON BRAND IMAGE AND ITS IMPLICATIONS ON HANBODY MARINA PURCHASE DECISIONS (AT THE NUSANTARA SHOP, TEBING TINGGI)

  Indriani Nainggolan , Putri Ramadhani , Fitrianingsih , Imelda Mardayanti

  928-936

  2025-05-28

  Statistics: 152

• THE EFFECT OF SENSATIONAL ADVERTISING, CELEBRITY ENDORSE, AFFILIATE MARKETING AND PRODUCT VARIATION ON CONSUMER BUYING INTEREST IN SCARLETT PRODUCTS (Case Study of Economics and Business Students of Universitas Malikussaleh)

  Ulan Tari , M. Subhan , Heriyana , T. Edyansyah

  721-725

  2025-05-04

  Statistics: 408

• THE INFLUENCE OF CELEBRITY ENDORSERS, ADVERTISING AND CREATIVE SALES PROMOTION ON PURCHASE INTENTION IN E-COMMERCE

  Teuku Zulkarnaen , Yayang Tiara , Mariyudi , Heriyana

  455-464

  2025-04-22

  Statistics: 443

• ANALYSIS OF THE INFLUENCE OF INTEGRATED MARKETING COMMUNICATION TEIN THE DECISION OF TOURISTS TO VISIT IN KCENTRAL ACEH REGENCY

  Mamfalutin , Sugih Arto Pujangkoro , Beby Karina Fawzeea Sembiring , Beby Karina Fawzeea Sembiring

  362-369

  2025-11-30

  Statistics: 339

• THE INFLUENCE OF SOCIAL MEDIA ADVERTISING, CUSTOMER EXPERIENCE AND RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION AT JK COFFEE & ROASTERY IN BIREUEN REGENCY

  Nurazizah , T. Edyansyah , Naufal Bachri , Rahmaniar

  3103-3111

  2025-09-20

  Statistics: 670

• THE IMPLEMENTATION OF GREEN MARKETING IN INDONESIA

  Rahayu Lestari , Resti Hardini , Melati , Kumba Digdowiseiso , ha Rofusila Abu Hasan

  750-754

  2024-03-02

  Statistics: 422

• THE EFFECT OF E-SERVICE QUALITY, BRAND IMAGE, AND PROMOTION ON INTEREST IN BUYING PREMIUM SERVICES ON APPLICATIONS STREAMING MUSIC SPOTIFY ON STUDENT OF THE FACULTY OF ECONOMICS AND BUSINESS UNIMAL

  Nadya Restianda , Sapna Biby , Naufal Bachri , Muchsin

  256-262

  2024-01-30

  Statistics: 293

• THE ROLE OF PUBLIC SERVICE ADVERTISING AS SOCIAL MARKETING COMMUNICATION IN THE TRI HITA KARANA ANIMATED VIDEO NON-COMMERCIAL CAMPAIGN

  Ni Putu Sinta Dewi , I Nyoman Miyarta Yasa , Muhammad Fathoni , I Gede Anjas Kharisma Nata

  3139-3148

  2025-08-30

  Statistics: 652

• PRINTING BUSINESS PRODUCTION DEVELOPMENT PROCESS STRATEGY (CASE STUDY OF PRINTING UKM NOVA FLORIST AND ADVERTISING, LHOKSEUMAWE CITY)

  Zainuddin Iba , Abdur Rasyid Zasri , Durrah Safira , Ifvac Vara Azzerah , Riska Munanda

  1077-1090

  2022-12-30

  Statistics: 127

• THE ROLE OF SOCIAL MEDIA AS A MEANS OF TOURISM PROMOTION IN NORTH SUMATRA PROVINCE

  Pantas H Silaban , Arlinton Nainggolan , Remina Sinaga , Priska Maria Gultom , Hamonangan Simamora

  277-286

  2022-05-29

  Statistics: 409

• MARKETING MIX STRATEGY OF ACEH FOREST KELULUT HONEY IN NORTH ACEH DISTRICT

  Halida Bahri , Agustinawati , Samsidar

  587-592

  2025-03-23

  Statistics: 323