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• THE EFFECT OF THE MARKETING MIX STRATEGY ON CONSUMER BUYING INTEREST IN SMALL AND MEDIUM MICRO BUSINESSES (UMKM) KAMPUNG LALANG STOP KINOY

  Sri Winda Hardiyanti Damanik , Kumala Vera Dewi , Rakhmawati Purba

  305-314

  2022-05-30

  Statistics: 837

• THE EFFECT OF LENDERS, QUICK RATIO, AND NPM ON PROFIT MANAGEMENT IN THE FOOD AND BEVERAGE SUB-SECTOR 2021-2024

  Syukur Niaman Telaumbanua , Nurul Izzah

  329-338

  2025-12-10

  Statistics: 355

• THE IMPACT OF GREEN ACCOUNTING IMPLEMENTATION AND ENVIRONMENTAL PERFORMANCE ON PROFITABILITY IN FOOD AND BEVERAGE SECTOR MANUFACTURING COMPANIES LISTED ON THE STOCK EXCHANGE INDONESIA (BEI) IN 2019 - 2023

  Anju Dayantisyah , Thezar Fiqih Hidayat Hasibuan , Devi Ayu Putri Sirait

  736-742

  2025-04-30

  Statistics: 427

• THE EFFECT OF PRODUCT QUALITY AND BRAND IMAGE ON PURCHASE DECISIONS AT WARUNG MIE SUREEE CEK PON RANGKAYA INTERSECTION

  Nuratul Ikramah , Cut Sukmawati , Maisyura , Teuku Zulkarnaen , Sufi

  426-434

  2025-02-07

  Statistics: 373

• THE INFLUENCE OF LEADERSHIP, ORGANIZATIONAL CULTURE, COMPETENCE ON THE PERFORMANCE OF CIVIL SERVANTS (PNS) OF PUBLIC HEALTH CENTER BATU AJI BATAM

  Habibi , Indrayani , Muammar Khaddafi , Yanita , Mulyadi

  153-160

  2022-02-26

  Statistics: 532

• THE INFLUENCE OF SELF EFFICACY, KNOWLEDGE SHARING, AND HUMAN RELATIONS ON EMPLOYEE PERFORMANCE AT PT ABDAEL NUSA IN SURABAYA

  Kadek Dedy Adnyana , Sri Rahayu , Sundjoto , Rifda Fitrianty

  638-646

  2026-01-01

  Statistics: 191

• THE EFFECT OF FINANCIAL LITERACY AND POCKET MONEY ON STUDENTS' FINANCIAL MANAGEMENT BEHAVIOR THROUGH FINANCIAL SELF-EFFICACY (A STUDY OF ACTIVE FEB STUDENTS AT STATE UNIVERSITY OF MAKASSAR)

  Fakhirah Husain , Adhiba Nur Fayyad , Imelda , Icha Patadungan

  246-259

  2025-11-23

  Statistics: 532

• CONSUMER PREFERENCES IN MAKING DECISIONS TO PURCHASE TRADITIONAL SNACKS AT TENANK CAFE, MEDAN CITY

  Nasfia Arsila Nisa , Agustinawati , Lisa Iryani , Sufi , Nursakinah Ritonga

  197-208

  2025-01-03

  Statistics: 324

• THE EFFECT OF COMPETENCY, DISCIPLINE, AND ATTITUDE TOWARD EMPLOYEES’ PERFORMANCE AND ITS IMPLICATIONS ON THE PERFORMANCE OF ACEH TRANSPORTATION DEPARTMENT

  Asmawati , Edwar M Nur , Irwan Safwadi , Nurin Fahira

  906-917

  2024-04-21

  Statistics: 335

• THE INFLUENCE OF BUILDING LAND AND ELECTRICITY INFRASTRUCTURE TAXES ON ECONOMIC GROWTH IN INDONESIA

  Muhammad Isan , Reza Juanda , Muammar Khaddafi

  1148-1158

  2023-11-22

  Statistics: 236

• ANALYSIS OF THE EFFECT OF FINANCIAL PERFORMANCE AND SERVICE PERFORMANCE ON FINANCIAL INDEPENDENCE OF CENTRAL GENERAL HOSPITAL WITH FIXED ASSETS TURNOVER AS A MODERATING VARIABLE IN BLU MINISTRY OF HEALTH

  Deby Ayu Octarinda , Idhar Yahya , Muammar Khaddafi

  801-813

  2025-05-16

  Statistics: 429

• THE INFLUENCE OF TASTE, PRICE AND BRAND IMAGE ON PURCHASE DECISIONS AT THREATENED AYAM RESTAURANTS IN MEDAN

  Rilza Yusifa Wanda , Nurainun

  258-268

  2023-07-05

  Statistics: 375

• THE INFLUENCE OF WORK MOTIVATION, COMPENSATION, AND WORK DISCIPLINEON EMPLOYEE PERFORMANCE AT PT INDAH PONTJAN Kab. SERDANG BEDAGAI (Case Study of Harvesters)

  Redika Pasaribu , Hidayati Purnama Lubis , Wilchan Robain

  1572-1587

  2024-08-14

  Statistics: 295

• INFLUENCE OF PRODUCT SPECIFICATIONS AND PRICES ON THE LAPTOP PURCHASE DECISION HEWLETT PACKARD (HP) BRAND (Case Study on Pegasus Computer Store Customers Tebing Tinggi)

  Abednego Ketaren

  143-152

  2022-02-26

  Statistics: 411

• THE EFFECT OF MARKETING CHANNELS AND PACKAGING ON BUSINESS SUCCESS IN STANDARD BUSINESSES IN THE CITY OF LHOKSUMAWE (Case Study on Internet Data Package Merchants)

  Siswoyo Adi Wijaya , Syarifah Hanum , Muammar Khaddafi*

  21-28

  2021-12-26

  Statistics: 660

• THE EFFECT OF PRODUCTION COSTS, PRODUCTION CAPACITY AND PRICES ON THE INCOME OF MELINJO CHIPS CRAFTSMEN IN PIDIE REGENCY

  Fika Ayu Fina , Agustinawati

  621-629

  2025-12-25

  Statistics: 204

• THE INFLUENCE OF UNDERSTANDING ACCOUNTING STANDARDS, TRANSPARENCY, ACCOUNTABILITY, AND INFORMATION TECHNOLOGY ONIMPLEMENTATION OF PRESENTATION OF FINANCIAL REPORTS BASED ON ISLAMIC BOARDING SCHOOL ACCOUNTING GUIDELINES

  Hendra Raza , Sajida Khairullah , Rico Nur Ilham

  1109-1119

  2023-05-30

  Statistics: 155

• THE EFFECT OF RELIGIOSITY AND BRAND LOYALTY ON PURCHASE DECISIONS (Case Study at Aurel Hijab Shop in Lhokseumawe City)

  Wilda Khaira , Yulius Dharma , Fuadi , Agustinar , Munardi

  1097-1105

  2025-12-25

  Statistics: 178

• THE INFLUENCE OF LOCATION, TIME AND SUPERVISION WITH COMPLAINT HANDLING AS INTERVENTION VARIABLES ON THE EFFECTIVENESS OF PARKING MANAGEMENT IN KARIMUN REGENCY

  Syamsudin , Ramli , Mohammad Gita Indrawan

  3365-3379

  2025-09-08

  Statistics: 590

• THE INFLUENCE OF CUSTOMER REVIEW, BRAND EXPERIENCE AND CUSTOMER SATISFACTION ON REPURCHASE INTENTION IN CARE PRODUCTS MS GLOW IN MEDAN CITY

  Suci Chasara Nasution , Endang Sulistya Rini , Prihatin Lumbanraja

  991-993

  2024-05-08

  Statistics: 355

• THE EFFECT OF COMMODITY PRICES, PROFITABILITY, AND LEVERAGE ON STOCK PRICES IN PALM OIL INDUSTRY COMPANIES

  Nur Afni Yunita , Rany Gesta Putri Rais , Indrayani , Mursidah , Anisa Zulhikmah

  2503-2515

  2026-04-26

  Statistics: 180

• THE EFFECT OF CAPITAL STRUCTURE AND LIQUIDITY ON PROFITABILITY IN COMPANIES PT. BINA MITRA ARTANAMI PERIOD 2019-2023

  Yusnaini , Oky Syahputra , Irma Herliza Rizki

  3979-3985

  2025-10-28

  Statistics: 89

• THE ROLE OF WORK ENGAGEMENT MEDIATION IN THE RELATIONSHIP BETWEEN JOB INSECURITY, ROLE AMBIGUITY AND EMPLOYEE PERFORMANCE AT THE HEALTH SOCIAL SECURITY ADMINISTRATOR AGENCY (BPJS) LANGSA BRANCH OFFICE AND LHOKSEUMAWE BRANCH OFFICE

  Fazila Monivatu Zahda , Nur Faliza , Teuku Zulkarnaen , Darmawati , Aiyub , Ibrahim Qamarius

  1744-1759

  2024-09-03

  Statistics: 407

• EFFECT OF TRANSFORMATIONAL LEADERSHIP, COMPENSATION AND EMPLOYEE DEVELOPMENT ON WORK MOTIVATION MSME EMPLOYEES IN MEDAN CITY

  Rika Surianto Zalukhu , Rapat Piter Sony Hutauruk , Daniel Collyn

  267-276

  2022-04-30

  Statistics: 571

• THE EFFECT OF PERCEIVED ORGANIZATIONAL SUPPORT ON WORK LIFE BALANCE AND EMPLOYEE PERFORMANCE

  Khairunnisak

  746-750

  2023-09-03

  Statistics: 222