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• THE INFLUENCE OF LIFESTYLE ON THE PURCHASE DECISION OF APPLE SMARTPHONE PRODUCTS ON STUDENTS OF THE FACULTY OF SOCIAL SCIENCES AND POLITICS MALIKUSSALEH UNIVERSITY

  Susilawati , Nursanjaya , Sufi , Lisa Iryani , Nanda Ameliany

  224-233

  2025-01-03

  Statistics: 266

• ANALYSIS OF SERVICE QUALITY IN AN EFFORT TO IMPROVE MEMBER SATISFACTION (CASE STUDY ON PT.PIM SHARIA EMPLOYEE COOPERATIVES)

  Amelia , Indah Fadhillah , Ratri Pangestika , Zihan Charunnisa , Rico Nur Ilham

  1191-1197

  2023-01-28

  Statistics: 460

• THE EFFECT OF TOURISM PRODUCT ATTRIBUTES, DESTINATION IMAGE, AND ELECTRONIC WORD OF MOUTH ON THE DECISION TO VISIT LUKUP BADAK RAFTING TOURISM IN TAKENGON

  Riska Yulia Putri , Muchsin , Jullimursyida , Khairina AR

  1066-1075

  2025-12-25

  Statistics: 437

• ANALYSIS OF CONSUMER BEHAVIOR TOWARDS PURCHASING DECISIONS FOR KING FRIED CHICKEN IN SYIAH KUALA

  Jasmine Mardhina Qamarani FP , Dian Asri

  2079-2086

  2025-08-03

  Statistics: 605

• THE INFLUENCE OF TRANSFORMATIONAL LEADERSHIP, COMPENSATION AND MOTIVATION ON EMPLOYEE PERFORMANCE WITH JOB SATISFACTION AS AN INTERVENING VARIABLE IN THE RIAU ISLANDS PROVINCIAL HEALTH OFFICE

  Kristina Harahap , Chablullah Wibisono , Wayan Catra Yasa

  1671-1684

  2024-09-30

  Statistics: 322

• THE EFFECT OF TRANSFORMATIONAL LEADERSHIP AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE WITH ORGANIZATIONAL COMMITMENT AS A MODERATING VARIABLE

  Mochammad Ghalib Fikhrin , Vip Paramarta , Kosasih

  4963-4972

  2026-07-25

  Statistics: 17

• THE EFFECT OF PRODUCT QUALITY, PRICE AND PROMOTION ON ACER LAPTOP PURCHASE DECISIONSTO STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, UNIVERSITAS MALIKUSSALEH

  Farhan Kandarifa , Samsul Bahri , Adnan , Rahmaniar

  685-692

  2025-04-22

  Statistics: 581

• WORK READINESS IN FINAL STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS MALIKUSSALEH UNIVERSITY

  Yanita , M Raihan Al Mubarak , Nurmala , Hamdiah

  1233-1243

  2023-11-30

  Statistics: 382

• STRATEGIC GOVERNANCE, LEADERSHIP INTEGRITY, AND STAKEHOLDER ENGAGEMENT IN RESPONSIBLE AI ADOPTION IN SECURITY SERVICE INDUSTRY

  Hotasi Albin Sumitro , Achmad Fajar Hendarman

  1591-1597

  2026-01-30

  Statistics: 585

• THE EFFECT OF PRODUCT DESIGN, PRICE, AND PROMOTION ON IMPULSIVE BUYING OF THE ORIGINOTE PRODUCTS IN TIKTOK SHOP

  Sri Sauzi Amalia , Muchsin , Mohd. Heikal , Sapna Biby

  2361-2369

  2025-08-16

  Statistics: 490

• THE INFLUENCE OF CUSTOMER EXPERIENCE, CUSTOMER SATISFACTION AND CUSTOMER BONDING ON CUSTOMER LOYALTYON SKINTIFIC SKINCARE PRODUCTS IN LHOKSEUMAWE CITY

  Adnan , Putri Faradila , Syamsul Bahri , Rahmaniar

  1897-1909

  2024-10-10

  Statistics: 582

• THE EFFECT OF WORK DISCIPLINE AND WORK MOTIVATION ON ELEMENTARY SCHOOL TEACHERS' PERFORMANCE IN BLITAR DISTRICT

  Achmad Chusairi , Toto Nusantara , Oktaviani Adhi Suciptaningsih

  5949-5954

  2026-08-10

  Statistics: 21

• THE EFFECT OF PRICE, BRAND IMAGE AND PRODUCT QUALITY ON REALME SMARTPHONE PURCHASE DECISIONS AMONG THE PEOPLE OF EAST ACEH DISTRICT

  Irvan Saputra , Khairina AR , Widyana Verawaty Siregar , T. Edyansyah

  3448-3458

  2025-09-20

  Statistics: 373

• ANALYSIS OF THE INFLUENCE OF LEADERSHIP STYLE, WORK STRESS AND COMPENSATION ON EMPLOYEE WORK PERFORMANCE AT PT. MULTIMAS NABATI ASAHAN MEDAN

  Adrian Babtissay Simbolon

  871-885

  2025-05-21

  Statistics: 450

• THE INFLUENCE OF RECRUITMENT, SELECTION, JOB PLACEMENT AND HR QUALITY ON EMPLOYEE PERFORMANCE PT. PELINDO MULTI TERMINAL BRANCH TANJUNG WANGI

  Jessica Nur Faeda , Wardha Nilawati , Rifka Arinda Noviasari

  448-455

  2024-01-30

  Statistics: 349

• WHAT DRIVES SHOPEEFOOD PURCHASES? EXPLORING THE ROLE OF SERVICE QUALITY, PROMOTION, PRICE, AND BRAND IMAGE IN SAMARINDA CITY

  Umi Zunaidah , Devina Vionita , Renita Kawuryan , Armini Ningsih , Rusliansyah

  2024-2029

  2025-08-01

  Statistics: 196

• INFLUENCE OF PRICE, PRODUCT DESIGN, PRODUCT QUALITY, AND BRAND IMAGE ON PURCHASING DECISIONS VENTELA SHOES FOR STUDENTS FACULTY OF ECONOMICS AND BUSINESS UNIVERSITAS MALIKUSSALEH

  Rabiatul Auliza , Hamdiah , Heriyana , Muchsin

  2180-2189

  2024-11-24

  Statistics: 401

• THE EFFECT OF JOB PROMOTION, WORK DISCIPLINE, ORGANIZATIONAL CULTURE ON WORK PERFORMANCE IN THE REGIONAL REVENUE AGENCY (BAPENDA) IN KEPRI PROVINCE THROUGH JOB SATISFACTION AS INTERVENING VARIABLE

  Sapta Nusa Setiawan Pasaribu

  725-736

  2022-11-19

  Statistics: 307

• DEVELOPMENT OF A REACT–OBE-BASED VIRTUAL LAB WITH AI INTEGRATION FOR INDONESIAN LANGUAGE LEARNING AMONG COMPUTER SCIENCE STUDENTS

  Rizki Fadila Nasution , Endra Ary Prasasty Marpaung , Wira Apriani , Defan Syahputra , Allya Dwi Cantika

  6357-6368

  2026-09-06

  Statistics: 30

• THE INFLUENCE OF INVENTORY MANAGEMENT, PRODUCTION LEAD TIME, AND RAW MATERIAL QUALITY ON COMPANY OPERATIONAL PERFORMANCE

  Abu Naim , Nirfison , Abdul Rouf , Eko Hadi Sucipto , Mardi

  693-707

  2025-12-25

  Statistics: 643

• THE INFLUENCE OF CONSUMER BEHAVIOR ON PURCHASE DECISIONS USING LIVE BROADCAST AND DIRECT MESSAGE (DM) FEATURES ON INSTAGRAM IN SAMARINDA CITY

  Umi Zunaidah , Renita Kawuryan , Baynatul Rahma

  1522-1532

  2024-08-14

  Statistics: 264

• THE EFFECT OF WORK MOTIVATION AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE AT PT PERKEBUNAN NUSANTARA IV REGIONAL II PKS SOSA UNIT

  Aziz Karim Harahap , Purjianto

  3668-3674

  2026-06-01

  Statistics: 120

• THE INFLUENCE OF FINANCIAL TECHNOLOGY (FINTECH) USAGE, FINANCIAL LITERACY, SAVING HABITS, AND CAPITAL STRUCTURE ON THE FINANCIAL CAPABILITY OF MSMES IN TANGERANG REGENCY

  Nor Fatah Ulinnuha , Abu Naim , Sapriyadi , Andika Mugi Gumilang , Ervina Yennie Permananingrum , Mardi

  388-392

  2025-12-21

  Statistics: 287

• THE INFLUENCE OF MARKETING COMMUNICATION, CUSTOMER EXPERIENCE, AND RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION (Case Study on Havana Garden Cafe, Bireuen Regency)

  Sarah Nurfadilla C , M. Subhan , Mariyudi , Teuku Zulkarnaen

  1397-1404

  2025-04-22

  Statistics: 690

• ANALYSIS OF FACTORS AFFECTING THE LEVEL OF HARVEST PREMIUMS ON OIL PALM HARVEST EMPLOYEES PT. AGRO SINERGI NUSANTARA BATEE PUTEH PLANTATION AFDELING I

  Dodi Setiawan , Bagio , Teuku Athaillah , Qhisthina Atikah , Safrika

  927-935

  2023-10-10

  Statistics: 258