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• EXTENDING THE THEORY OF PLANNED BEHAVIOR TO PREDICT REPURCHASE INTENTION AND REUSABLE BEHAVIOR AMONG GENERATION Z

  Devina Kusuma Sentosa , Michael Ricky Sondak

  2562-2573

  2026-04-26

  Statistics: 199

• ANALYSIS OF SERVICE QUALITY IN AN EFFORT TO IMPROVE MEMBER SATISFACTION (CASE STUDY ON PT.PIM SHARIA EMPLOYEE COOPERATIVES)

  Amelia , Indah Fadhillah , Ratri Pangestika , Zihan Charunnisa , Rico Nur Ilham

  1191-1197

  2023-01-28

  Statistics: 455

• THE EFFECT OF SHOPEE LIVE FEATURES AND INFORMATION QUALITY ON ONLINE IMPULSIVE BUYING OF FASHION PRODUCTS (CASE STUDY ON STUDENTS AS E-COMMERCE CUSTOMERS SHOPEE AT THE FACULTY OF ECONOMICS AND BUSINESS)

  Syahrul Hidayat , Khairina AR , Jullimursyida , Halida Bahri

  2023-2032

  2024-10-27

  Statistics: 522

• THE EFFECT OF FEAR OF MISSING OUT (FOMO) AS AN INDICATOR OF VIRAL PRODUCT PURCHASE DECISIONS BY HEDONICALLY ORIENTED STUDENTS

  Shally Ruth Yuliana Manik , Hadijah Zoya , Amelia Situmorang , Tria Anggina , Rafael Krismahendra Panjaitan , Andi Taufiq Umar

  914-918

  2025-05-22

  Statistics: 585

• ACTUAL BEHAVIORAL STRATEGY AND CONVENIENCE TOWARDS CONSUMER SATISFACTION THROUGH BRAND IMAGE UMKM IN MEDAN CITY

  Bunga Aditi

  254-266

  2024-12-30

  Statistics: 380

• MARKETING STRATEGY FOR OIL PALM NURSERY WITH A SWOT ANALYSIS APPROACH AT PT. UTAMA KARYA TANI

  Reva Revanza , Hamzah Manurung , Tifany Zia Aznur

  4819-4829

  2026-07-25

  Statistics: 0

• EMPOWERMENT OF FEMALE EMPING ARTISANS: OBSTACLES AND CHALLENGES FACED

  Hidayati , Maryam , Risna Dewi , Mauludi , Muslem

  990-996

  2026-01-19

  Statistics: 519

• COMPARATIVE ADVANTAGE AND EXPORT TRADE SPECIALIZATION OF INDONESIA'S NON-CITRUS ESSENTIAL OILS IN THE GLOBAL MARKET, 2015–2024

  Novita Ramadhianti , Suhaeni , Indrajit Wicaksana

  2236-2245

  2026-04-26

  Statistics: 273

• THE RELATIONSHIP BETWEEN TEACHER TEACHING STYLE AND STUDENTS' LEARNING MOTIVATION IN LEARNING ENGLISH AT TENTH GRADE OF SMA NEGERI 1 SIANTAR PERUMNAS BATU VI

  Gabriella Clarisa Silaban , Yanti Kristina Sinaga , Mungkap Mangapul Siahaan

  3223-3233

  2025-09-05

  Statistics: 389

• MARKETING MIX STRATEGY OF ACEH FOREST KELULUT HONEY IN NORTH ACEH DISTRICT

  Halida Bahri , Agustinawati , Samsidar

  587-592

  2025-03-23

  Statistics: 380

• THE INFLUENCE OF QUALITY, PRICE, LOCATION, PROMOTION AND COMPANY IMAGE ON HOUSE PURCHASE DECISIONS AT PT. FIRYA RESIDENCE LIENTS IN THE CITY LHOKSEUMAWE

  Syerina Dwi , Sapna Biby , Agustinawati , M.Subhan

  962-970

  2024-05-12

  Statistics: 484

• THE INFLUENCE OF BRAND LOVE, BRAND IDENTITY, AND BRAND IMAGE ON BRAND LOYALTY TO MAKE OVER PRODUCTS

  Cindy Fatia Suhelen , Nurainun , Siti Maimunah , Rusydi Abubakar

  1984-1991

  2024-10-22

  Statistics: 532

• DESIGN OF LOCAL TUBER PROCESSING PLANTS BASED ON GREEN TECHNOLOGY: ENERGY EFFICIENCY AND WORK SAFETY STUDY

  Yoedi Wicaksono

  2747-2753

  2025-04-29

  Statistics: 504

• USE OF INNOVATIVE APPROACHES IN HORTICULTURE: A CASE STUDY OF SOPORE

  Dr. Zubair Ahmad Bhat

  554-561

  2023-06-30

  Statistics: 118

• THE EFFECT OF JOB TRAINING, FINANCIAL COMPENSATION, AND WORK LOYALTY ON EMPLOYEE PERFORMANCE AT PT. PLN KRUENG GEUKUEH

  Muhammad Abdul Kahfi , Nurmala , A Hadi Arifin , Sullaida

  2059-2067

  2025-07-27

  Statistics: 399

• ANALYSIS OF PRODUCTION FACTORS AREN GENJAH (Arenga Pinnata) IN DELI SERDANG DISTRICT

  Junaidi , Yusniar Lubis , M. Akbar Siregar

  1533-1537

  2024-08-14

  Statistics: 331

• THE EFFECTIVENESS OF REGIONAL DISTRIBUTION ON PUBLIC WELFARE OF HASUNDUTAN HUMBANG DISTRICT

  Darmo Hasugian , Sirojuzilam , Rujiman

  866-878

  2023-09-18

  Statistics: 247

• URGENCY CERTIFICATION HALAL FOR MSMEs FOOD AND DRINK AMONG THE MUSLIM COMMUNITY OF BANGKA BELITUNG: BETWEEN NEEDS AND FORMALITY

  Ahmad Fauzi , Achmad

  3380-3389

  2025-09-08

  Statistics: 432

• THE INFLUENCE OF BRAND IMAGE AND TASTE ON PRICE PERCEPTION AND ITS IMPLICATIONS ON CUSTOMER LOYALTY AT INDIA RESTAURANT, TEBING TINGGI

  Alfina Yusra , Hanna Sajidah Sinaga , Sarwoto , Imelda Mardayanti

  1353-1361

  2025-07-07

  Statistics: 479

• THE INFLUENCE OF DIGITAL MARKETING, SOCIAL MEDIA INFLUENCERS, AND DISCOUNTS ON PURCHASE INTENTION OF FASHION PRODUCTS ON THE TIKTOK SHOP PLATFORM AMONG GENERATION Z STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY

  Ikramuddin , Leli Anita , Khairina AR , T. Edyansyah

  1854-1862

  2025-07-27

  Statistics: 757

• ANALYSIS OF ADARA BAKERY MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs)

  Anggi Setia Ningsih , Ulvia Rahmi , Mauliza Amanda , Azhar , Rico Nur Ilham

  1106-1108

  2025-12-25

  Statistics: 329

• THE INFLUENCE OF BRAND AWARENESS, BRAND LOYALTY AND QUALITY ON PURCHASE INTENTION OF REALME SMARTPHONE PRODUCTS IN LHOKSEUMAWE CITY (Case Study in the Community of Lhokseumawe City)

  Riski Rahmadani , Muchsin , Julimursyida , Samsul Bahri , Henny Irawati

  492-499

  2024-02-10

  Statistics: 361

• THE INFLUENCE OF SOCIAL MEDIA ON RUNNING OUTFIT PURCHASING DECISIONS WITH FEAR OF MISSING OUT (FOMO) AS A MEDIATING VARIABLE

  Indah Dwi Lestari , Rahmawati , Heni Rahayu Rahmawati

  3469-3476

  2026-06-01

  Statistics: 76

• COMPETITIVENESS ANALYSIS OF COPPER EXPORTS TO CHINA: CASE STUDY OF ASEAN COUNTRIES

  Daniel Bonartua Malau , Nurmah Fudzah , Kashari , Jasella Sakwi Yanti , Hastuti

  145-153

  2025-12-21

  Statistics: 225

• ANALYSIS OF BANANA SALE MARKETING IN PANTON LABU DISTRICT, NORTH ACEH

  Supristiwendi , Muhammad Jamil , Silvia Anzhita

  591-598

  2023-08-27

  Statistics: 398