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• THE EFFECT OF TOURISM PRODUCT ATTRIBUTES, DESTINATION IMAGE, AND ELECTRONIC WORD OF MOUTH ON THE DECISION TO VISIT LUKUP BADAK RAFTING TOURISM IN TAKENGON

  Riska Yulia Putri , Muchsin , Jullimursyida , Khairina AR

  1066-1075

  2025-12-25

  Statistics: 402

• THE EFFECT OF SENSATIONAL ADVERTISING, CELEBRITY ENDORSE, AFFILIATE MARKETING AND PRODUCT VARIATION ON CONSUMER BUYING INTEREST IN SCARLETT PRODUCTS (Case Study of Economics and Business Students of Universitas Malikussaleh)

  Ulan Tari , M. Subhan , Heriyana , T. Edyansyah

  721-725

  2025-05-04

  Statistics: 417

• THE EFFECT OF PALM OIL’S PROTECTION COSTS ON COMPANY REVENEW

  Anas Josua Sihombing , Ardilla , Tifany Zia Aznur , Rahmad Dian , Febriana Roosmawati

  578-585

  2022-10-30

  Statistics: 245

• ANALYSIS OF WORK ENVIRONMENT, WORK DISCIPLINE AND COMPETENCIES ON EMPLOYEE PERFORMANCE AT PT. PERKEBUNAN NUSANTARA IV REGIONAL I MEDAN

  Anjani Intan , Ikhah Malikhah , Muhammad Toyib Daulay

  1254-1267

  2024-07-31

  Statistics: 225

• THE INFLUENCE OF PSYCHOLOGICAL CLIMATE AND CHANGE-ORIENTED LEADERSHIP ON PERFORMANCE EMPLOYEES OF PT. WASKITA KARYA (PERSERO), Tbk

  Ali Efendi Siburian , Prihatin Lumbanraja , Sugih Arto Pujongkoro

  506-514

  2024-02-28

  Statistics: 284

• THE INFLUENCE OF BRAND IMAGE AND DIGITAL MARKETING ON PURCHASE DECISIONS SKINTIFIC PRODUCTS

  Dea Nadila , Naufal Bachri , Nursakinah Ritonga , Lisa Iryani , Maisyura

  2127-2135

  2024-11-26

  Statistics: 340

• THE EFFECT OF SELF EFFICACY AND MOTIVATION ON ENTREPRENEURSHIP INTERESTS IN BUSINESS ADMINISTRATION STUDENTS

  Yusnidar , Cut Sukmawati , Nursakinah Ritonga , Nanda Ameliany , Lisa Iryani

  607-616

  2025-04-22

  Statistics: 209

• ANALYSIS OF WORK ENVIRONMENT, WORK MOTIVATION AND WORKLOAD ON JOB SATISFACTION IN SENIOR HIGH SCHOOLS STABAT PREPARATION PRIVATE HIGH SCHOOL

  Rizki Dwi Ananda , Hidayati Purnama Lubis , H. Akhmad Taufik

  1385-1396

  2024-07-30

  Statistics: 152

• THE EFFECT OF PRODUCT DESIGN, PRICE, AND PROMOTION ON IMPULSIVE BUYING OF THE ORIGINOTE PRODUCTS IN TIKTOK SHOP

  Sri Sauzi Amalia , Muchsin , Mohd. Heikal , Sapna Biby

  2361-2369

  2025-08-16

  Statistics: 373

• THE INFLUENCE OF PERCEPTION OF EASE OF USE, PERCEPTION BENEFITS, SECURITY PERCEPTION AND RISK PERCEPTION ON INTEREST IN USING SEABANK DIGITAL BANK

  Dedi Supoyo , Mohd Heikal , Sapna Biby , Nurainun

  1701-1708

  2024-09-30

  Statistics: 347

• ANALYSIS OF HUMAN DEVELOPMENT INDEX, UNEMPLOYMENT AND POVERTY ON ECONOMIC GROWTH IN INDONESIA

  Rizky Amanda Yusnuri , Jariah Abubakar

  346-358

  2023-07-15

  Statistics: 463

• ANALYSIS OF PRODUCT QUALITY, DIGITAL MARKETING, BRAND IMAGE AND INNOVATION ON PURCHASE DECISIONS FOR SKINTIFIC COSMETIC PRODUCTS IN LHOKSEUMAWE CITY

  Nurmafuzah , Mohd.Heikal , Ikramuddin , Muchsin

  3716-3724

  2025-10-14

  Statistics: 404

• THE INFLUENCE OF NEW WAVE MARKETING 5A ON CONSUMER DECISIONS (Consumer Behavior Study at PT. Pegadaian Syariah, Lhokseumawe City Branch)

  Fini Nurul Azzara , Adnan , Ikramuddin , Chalirafi

  1099-1106

  2025-06-08

  Statistics: 289

• THE INFLUENCE OF BTS AS A BRAND AMBASSADOR, BRAND IMAGE, AND PRODUCT QUALITY ON PURCHASE INTENTION OF SAMSUNG GALAXY SMARTPHONES IN LHOKSEUMAWE CITY

  Tsania Adilla Putri , M. Subhan , Naufal Bachri , Siti Maimunah

  395-401

  2025-01-22

  Statistics: 365

• MARKETPLACE GROWS INTEREST IN ENTREPRENEURSHIP OF UNDERGRADUATE MANAGEMENT STUDENTS, CLASS OF 2020 DEVELOPMENT UNIVERSITY PANCA BUDI MEDAN

  Cindy Patrisia , Hendra Utama

  1231-1239

  2024-06-30

  Statistics: 212

• THE EFFECT OF ORGANIZATIONAL CULTURE, QUALITY OF HUMAN RESOURCES, AND THE MOTIVATION TO THE EMPLOYEES PERFORMANCE IN THE CORRECTIONAL INSTITUTION CLASS IIA OF BATAM WITH THE WORK DISCIPLINE OF INTERVENING

  William Handoko Gotama , Bambang Satriawan , Indrayani , Muammar Khaddafi

  125-132

  2022-01-28

  Statistics: 379

• THE EFFECT OF JOB TRAINING, FINANCIAL COMPENSATION, AND WORK LOYALTY ON EMPLOYEE PERFORMANCE AT PT. PLN KRUENG GEUKUEH

  Muhammad Abdul Kahfi , Nurmala , A Hadi Arifin , Sullaida

  2059-2067

  2025-07-27

  Statistics: 302

• THE EFFECT OF PRODUCT QUALITY, PRICE AND BRAND IMAGE ON THE PURCHASE DECISION OF JINISO PRODUCTS ON STUDENTS OF UNIVERSITAS MALIKUSSALEH

  Tasya Ema Dwiyana , Heriyana , Syamsul Bahri , T.Edyansyah

  542-550

  2025-02-28

  Statistics: 237

• THE INFLUENCE OF WORK DISCIPLINE, WORK ENVIRONMENT AND WORK CULTURE ON JOB SATISFACTION OF GAMPONG APPARATUS IN THE DISTRICT AREA MUARA ONE LHOKSEUMAWE CITY

  Sukma Abdillah , Hamdiah , Nur Faliza , Aiyub

  1513-1521

  2024-08-14

  Statistics: 387

• THE INFLUENCE OF ADVERTISING, BRAND IMAGE, AND PRICE ON CONSUMER LOYALTY OF HM SAMPOERNA CIGARETTES IN THE PEOPLE OF LHOKSEUMAWE

  Muhammad Yani Fadhil , Halida Bahri , Rusydi Abubakar , Muchsin

  8-16

  2025-11-17

  Statistics: 414

• THE INFLUENCE OF EXPERIENTIAL MARKETING, STORE ATMOSPHERE, AND LOCATION ON REPURCHASE INTENTION AT SARUNECOFFEE AND EATERY IN KARO REGENCY

  Kezia Karina Perangin Angin , Alfifto , Wan Rizca Amelia , Indawati Lestari , Fitriani Tobing

  1762-1769

  2025-08-04

  Statistics: 343

• THE INFLUENCE OF PRODUCT QUALITY, CELEBRITY ENDORSER, BRAND IMAGE ON PURCHASE DECISION LOCAL SKINCARE PRODUCTS SCARLETT WHITENING IN LHOKSEUMAWE CITY

  Irsyah Akhirunanda , Siti Maimunah , Syamsul Bahri , Widyana Verawaty Siregar

  1176-1181

  2024-06-30

  Statistics: 254

• ANALYSIS OF JOB TRAINING, WORK MOTIVATION AND ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE AT CLASS II A CORPORATE INSTITUTIONS, BATAM CITY

  Riky Ismoyo , Indrayani , Muammar Khaddafi

  107-116

  2022-01-27

  Statistics: 399

• ANALYSIS OF THE RELATIONSHIP OF PRODUCT QUALITY, SERVICE QUALITY, PRICES AND PROMOTIONS ON BUYING DECISION (STUDY AT NINE WALI MEDAN SHOPS)

  Ramadhan Nurmuhammad , Endang Sulistya Rini , Amrin Fauzi

  183-193

  2024-01-12

  Statistics: 257

• THE EFFECT OF ORGANIZATIONAL CULTURE, QUALITY OF HUMAN RESOURCES, AND THE MOTIVATION TO THE EMPLOYEES PERFORMANCE IN THE CORRECTIONAL INSTITUTION CLASS IIA OF BATAM WITH THE WORK DISCIPLINE OF INTERVENING

  Imam Setiawan , Bambang Satriawan , Indrayani , Muammar Khaddafi

  247-258

  2022-04-30

  Statistics: 369